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Six rules can help you avoid Sod’s Law

By Matt Hern on April 23, 2008

In The Australian today, Peter Switzer writes a good article that extracts fundamental lessons for us all from the recent loss of $100 million by Sydney lawyer, Chris Murphy. Read the full article here.

When seeking investment information it is easy to be attracted to the neon lights and fanciful claims of certain investments. But it is essential to look past the glamour and understand the core of what is going on.

Is it a wolf in sheep’s clothing? Or a beautiful swan within an ugly duckling?

If in doubt, return to the fundamentals and stick to what you understand. Complexity does NOT equal value. Simple is often the best. 

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Certified Financial Planner professional, Matt Hern has three times been awarded as one of Australia’s Top 50 Financial Planners by The Australian Financial Review Smart Investor.

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Matt Hern is an Authorised Representative of Sentry Financial Services Pty Ltd (AFSL 286786, ABN 30 113 531 034). All information is general advice only.

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